Jeff MacGregor went about his “everyday life” today and absolutely owned LeBron James. Or what we though was LeBron James…
Turns out Mr. James doesn’t exist. He is a construct of the hyena media. A hypothetical. A mystic figment. An incantation. He is an empty vessel into which Nike and the networks and sports writers high and low pour our nonsense and our curses and our syrup. And has been since middle school.
He is a scarecrow stuffed with sticks and feathers and money. He is a phantasm, a distraction, an undigested bit of corporate drama.